Really isn't any noticeable difference between 240 Motion capture and 120. I just bought a 4k TV last month. 4K will be the norm sooner than you think. There is already a race with streaming providers to get the biggest UHD library. The picture is ridiculously good!
You can't even argue about the difference in quality between BR and DVD. BR blows it out of the water in every way. Especially with sound if you have a nice surround system.
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