I've always connected Nonesuch with a similar territory ECM New Series explored. Indeed Bob Hurwitz, who was behind the era of the company from 1984 on, was in ECM before and multiple people -naming Steve Reich, John Adams, Pat Metheny- were recording artists for both. So that's quite interesting to hear the label had a different market in classical before.
John Adams' recordings, Steve Reich's, Henry Gorecki's are among my Nonesuch favs, along with Mehldau's and Metheny's. I would say the two companies have an overlapping segment of audience, though not the entire catalogue.
Interestingly they have a very different approach at soundboard. There's something that caught my attention a couple of years ago, when Tigran Hamasyan released
Mackroot for Nonesuch and then
Luys I Luso for ECM. Given the fact they were two completely different recordings -the first a trio, the second a piano + choir chamber recording- I appreciated how much different Hamasyan's piano sounded enhanced on the basses frequencies in his Nonesuch trio, while being flat/shimmering on the highs typically of the ECM sound.
Worth mentioning that Nonesuch is now partnering with New Amsterdam records. If NewAm is off of your radar, worth checking out. Interesting explorations of contemporary classical and jazz as well, my personal favs here are John Hollebeck's recordings.
https://www.nonesuch.com/journal/new...ers-2019-01-29
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