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Thread: 2016 U.S. Music Industry Report - interesting

  1. #1

    2016 U.S. Music Industry Report - interesting

    http://www.buzzanglemusic.com/wp-con...016-Report.pdf

    The numbers don't lie - in 2016 (and 2015), recorded music has been a GROWTH industry. It's just that you can't use the traditional metrics (sales of physical media) to measure the growth.

    Some interesting points, for those who don't want to bother to read this (very well-organized) report:

    "2016 was another successful year in music, with overall consumption rising 4.9% over 2015, marking the second year in a row with solid growth. The continued explosion of audio stream consumption, which increased 82.6% to 250B streams, fueled this increase. Both album sales and song sales continued to decline but the transition to these new access methods has shown to provide overall growth and a sustainable business model for the future.

    Breaking down the tremendous streaming growth shows what is perhaps the most important stat of the year: the percentage of subscription streams rose from 62% of the total in 2015 to 76% of the total in 2016. The number of 2016 subscription streams grew over 2.25x the 2015 subscription streams amount. So not only is streaming growing nicely, but the overall composition is also shifting to subscription-based consumption. The combination of these two trends will result in higher average revenue per user and more profitability for the industry."

    "Audio streams reached a new record high of 250.7 billion, up 82.6% over 2015."

    "Drake is Artist of the Year, with over 6.1 million in album consumption units."

    "Physical album sales were down 11.7% from 2015. (89.4 million in 2016 vs. 101.3 million in 2015). Physical album sales accounted for 51.6% of all album sales in 2016."

    CD album sales were down by 14%. Digital album sales were down 19.4%. Vinyl record sales were up 25.9%. Vinyl albums accounted for 8% of all physical album sales. (Calculated on a per-unit basis, not dollars).

    The top 20 biggest selling albums (all formats) in 2016 were (these albums sold between 1.5 million copies at the top, and 394,000 at the bottom).

    1. Adele - 25
    2. Drake - Views
    3. Solange - Lemonade
    4. Chris Stapleton - Traveller
    (the above are the only albums that sold more than 1 million in 2016).

    5. Pentatonix - A Pentatonix Christmas
    6. Hamilton Cast album
    7. Twenty-One Pilots - Blurryface
    8. Prince - The Very Best of Prince
    9. Rihanna - Anti
    10. Garth Brooks - The Ultimate Collection
    11. Blake Shelton - If I'm Honest
    12. Panic At the Disco - Death of a Bachelor
    13. Justin Bieber - Purpose
    14. Metallica - Hardwired to Self Destruct
    15. Bruno Mars - 24K Magic
    16. J. Cole - 4 Your Eyez Only
    17. Suicide Squad: The Album
    18. Prince - Purple Rain
    19. Joey & Rory - Hymns
    20. Keith Urban - Ripcord


    The top 20 selling vinyl records in 2016: (these albums sold between 49,000 copies at the top, and 22,500 at the bottom).

    1. Twenty-One Pilots - Blurryface
    2. Amy Winehouse - Back To Black
    3. Radiohead - A Moon Shaped Pool
    4. The Beatles - Abbey Road
    5. Adele - 25
    6. David Bowie - Blackstar
    7. Prince - Purple Rain
    8. Bob Marley - Legend
    9. Twenty-One Pilots - Vessel
    10. Miles Davis - Kind Of Blue
    11. Guardians of the Galaxy: Awesome Mix V.1
    12. Chris Stapleton - Traveller
    13. Lana Del Rey - Born to Die - EP
    14. Fleetwood Mac - Rumours
    15. Michael Jackson - Thriller
    16. Blink-182 - California
    17. Panic At the Disco - Death of a Bachelor
    18. The Lumineers - Cleopatra
    19. Taylor Swift - 1989
    20. Adele - 21

    Top 10 Distributors by album sales:

    1. Universal Music Group (56.1 million)
    2. Sony Music Group (37.5 million)
    3. Warner Music Group (30.9 million)
    4. Alternative Distribution Alliance (8 million)
    5. RED (7.3 million)
    6. TuneCore (3.8 million)
    7. The Orchard (3.4 million)
    8. CD Baby (2.5 million)
    9. INgrooves (2.5 million)
    10. Caroline (2.3 million)

  2. #2
    Member Gerhard's Avatar
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    11. Cuneiform (2.29 million)
    12. Laser's Edge (2.28 million)

  3. #3
    Quote Originally Posted by Gerhard View Post
    11. Cuneiform (2.29 million)
    12. Laser's Edge (2.28 million)


    Actually, #11 was Entertainment One and #12 was Pearl Records (Garth Brooks' private label).

  4. #4
    Member Steve F.'s Avatar
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    Quote Originally Posted by Facelift View Post


    Actually, #11 was Entertainment One and #12 was Pearl Records (Garth Brooks' private label).
    Entertainment One were the largest, independent (non major label affiliated) distributor and they may have been #11, but they are getting OUT of the distribution business completely.

    How do I know? Because they were Cuneiform's (AND Laser's Edge, Snapper, K-Scope and many other's US distributor) and with VERY short notice, they dumped all of us, fired their staff, and left ALL their labels scrambling for a replacement.

    So, obviously, the music business isn't as profitable as you think it is.
    Steve F.

    www.waysidemusic.com
    www.cuneiformrecords.com

    - - - - - - - - - - - - - - -

    "Stamp these onto a shiny silver disc and I will 100% guarantee you will sell one copy"

    please add 'imo' wherever you like, to avoid offending those easily offended.

  5. #5
    Quote Originally Posted by Steve F. View Post
    Entertainment One were the largest, independent (non major label affiliated) distributor and they may have been #11, but they are getting OUT of the distribution business completely.

    How do I know? Because they were Cuneiform's (AND Laser's Edge, Snapper, K-Scope and many other's US distributor) and with VERY short notice, they dumped all of us, fired their staff, and left ALL their labels scrambling for a replacement.

    So, obviously, the music business isn't as profitable as you think it is.
    I never said that it was profitable - the report did.

    A look behind the numbers in the report is revealing (well, to someone not in the business - I'm sure you don't need a report to know that, in 2016, the three majors sell almost all of the albums and a couple of dozen of the most popular artists will sell a large percentage of the albums in any given year).

  6. #6
    Member moecurlythanu's Avatar
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    Aren't these numbers a pittance compared to the good old days? Any way you slice it?
    "If you want to see the true nature of humanity, just look at the internet."

    http://www.discogs.com/user/moecurlythanu/collection
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  7. #7
    Member lak611's Avatar
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    Quote Originally Posted by moecurlythanu View Post
    Aren't these numbers a pittance compared to the good old days? Any way you slice it?
    Yes.

    Sent from my XT1575 using Tapatalk
    Laura

  8. #8
    Quote Originally Posted by moecurlythanu View Post
    Aren't these numbers a pittance compared to the good old days? Any way you slice it?
    Yes, but the report is suggesting that after years of declines, growth is occurring again. It may never grow by all that much, but the bottom appears to have been hit in 2013 or 2014.

  9. #9
    So, entertainment One went bottoms up? Another CSV just dropping everything with all kinds of product in the pipeline? Lots and lots of artists are going to feel that one.
    True ignorance is not the absence of understanding, but the refusal to acquire it.
    http://www.cdbaby.com/Artist/Jaugernaut
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  10. #10
    Quote Originally Posted by Facelift View Post
    Yes, but the report is suggesting that after years of declines, growth is occurring again. It may never grow by all that much, but the bottom appears to have been hit in 2013 or 2014.
    The numbers are misleading. Streaming is hardly what you consider a profitable market for artists.

    Units sold or "streamed" does not easily translate in to dollars. If the market is not growing monetarily, it is NOT growing. It just means they are processing more units for less money.

  11. #11
    Jefferson James
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    Things have gotten so bad with regard to my own band, we now technically owe the record industry money.

  12. #12
    Member LASERCD's Avatar
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    Quote Originally Posted by Yodelgoat View Post
    So, entertainment One went bottoms up? Another CSV just dropping everything with all kinds of product in the pipeline? Lots and lots of artists are going to feel that one.
    No. eOne is doing quite well. They decided, for many reasons, to get out of the third party distribution business. They have many in house labels which moving forward will be distributed via ADA.

  13. #13
    Quote Originally Posted by LASERCD View Post
    No. eOne is doing quite well. They decided, for many reasons, to get out of the third party distribution business. They have many in house labels which moving forward will be distributed via ADA.
    Oh... Good. I misunderstood the previous post.
    True ignorance is not the absence of understanding, but the refusal to acquire it.
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  14. #14
    Highly Evolved Orangutan JKL2000's Avatar
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    1. Adele - 25
    2. Drake - Views (NEVER HEARD)
    3. Solange - Lemonade (NEVER HEARD OF)
    4. Chris Stapleton - Traveller (NEVER HEARD OF)
    (the above are the only albums that sold more than 1 million in 2016).

    5. Pentatonix - A Pentatonix Christmas (NEVER HEARD OF)
    6. Hamilton Cast album
    7. Twenty-One Pilots - Blurryface (NEVER HEARD OF)
    8. Prince - The Very Best of Prince
    9. Rihanna - Anti
    10. Garth Brooks - The Ultimate Collection
    11. Blake Shelton - If I'm Honest (NEVER HEARD OF)
    12. Panic At the Disco - Death of a Bachelor (NEVER HEARD)
    13. Justin Bieber - Purpose
    14. Metallica - Hardwired to Self Destruct
    15. Bruno Mars - 24K Magic (ONLY HEARD AT THAT SUPERBOWL HALFTIME)
    16. J. Cole - 4 Your Eyez Only (NEVER HEARD OF)
    17. Suicide Squad: The Album (NEVER HEARD OF)
    18. Prince - Purple Rain
    19. Joey & Rory - Hymns (NEVER HEARD OF)
    20. Keith Urban - Ripcord (SOUNDS FAMILIAR, NEVER HEARD)

    Just sayin'...
    I don't want to live in a post-Neo Prog world!

  15. #15
    Member LASERCD's Avatar
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    Quote Originally Posted by JKL2000 View Post
    1. Adele - 25
    2. Drake - Views (NEVER HEARD)
    3. Solange - Lemonade (NEVER HEARD OF)
    4. Chris Stapleton - Traveller (NEVER HEARD OF)
    (the above are the only albums that sold more than 1 million in 2016).

    5. Pentatonix - A Pentatonix Christmas (NEVER HEARD OF)
    6. Hamilton Cast album
    7. Twenty-One Pilots - Blurryface (NEVER HEARD OF)
    8. Prince - The Very Best of Prince
    9. Rihanna - Anti
    10. Garth Brooks - The Ultimate Collection
    11. Blake Shelton - If I'm Honest (NEVER HEARD OF)
    12. Panic At the Disco - Death of a Bachelor (NEVER HEARD)
    13. Justin Bieber - Purpose
    14. Metallica - Hardwired to Self Destruct
    15. Bruno Mars - 24K Magic (ONLY HEARD AT THAT SUPERBOWL HALFTIME)
    16. J. Cole - 4 Your Eyez Only (NEVER HEARD OF)
    17. Suicide Squad: The Album (NEVER HEARD OF)
    18. Prince - Purple Rain
    19. Joey & Rory - Hymns (NEVER HEARD OF)
    20. Keith Urban - Ripcord (SOUNDS FAMILIAR, NEVER HEARD)

    Just sayin'...
    Why draw attention to your musical tunnel vision?

  16. #16
    Quote Originally Posted by JKL2000 View Post
    1. Adele - 25
    4. Chris Stapleton - Traveller (NEVER HEARD OF)

    .

    I have two Steeldriver CDs before anybody knew who they were. This guy is raw and gritty. The fact that he sold a million CDs is awesome. He is not a glamour boy. He makes music for the love it.


  17. #17
    I'm here for the moosic NogbadTheBad's Avatar
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    Quote Originally Posted by JKL2000 View Post
    1. Adele - 25
    2. Drake - Views (NEVER HEARD)
    3. Solange - Lemonade (NEVER HEARD OF)
    4. Chris Stapleton - Traveller (NEVER HEARD OF)
    (the above are the only albums that sold more than 1 million in 2016).

    5. Pentatonix - A Pentatonix Christmas (NEVER HEARD OF)
    6. Hamilton Cast album
    7. Twenty-One Pilots - Blurryface (NEVER HEARD OF)
    8. Prince - The Very Best of Prince
    9. Rihanna - Anti
    10. Garth Brooks - The Ultimate Collection
    11. Blake Shelton - If I'm Honest (NEVER HEARD OF)
    12. Panic At the Disco - Death of a Bachelor (NEVER HEARD)
    13. Justin Bieber - Purpose
    14. Metallica - Hardwired to Self Destruct
    15. Bruno Mars - 24K Magic (ONLY HEARD AT THAT SUPERBOWL HALFTIME)
    16. J. Cole - 4 Your Eyez Only (NEVER HEARD OF)
    17. Suicide Squad: The Album (NEVER HEARD OF)
    18. Prince - Purple Rain
    19. Joey & Rory - Hymns (NEVER HEARD OF)
    20. Keith Urban - Ripcord (SOUNDS FAMILIAR, NEVER HEARD)

    Just sayin'...
    Jed, if you judged the world by what you've heard of the earth would still be flat, the sun would be rotating around it & the origin of man would be a adam & eve.
    Ian

    I blame Wynton, what was the question?
    There are only 10 types of people in the World, those who understand binary and those that don't.

  18. #18
    Studmuffin Scott Bails's Avatar
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    The Top 20 Best-Selling albums of 2016.

    Or....a bunch of folks that Jed has never heard of.
    Music isn't about chops, or even about talent - it's about sound and the way that sound communicates to people. Mike Keneally

  19. #19
    Jefferson James
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    Jed, man, how can you be so, you know...such an...ok I was thinking the same thing: "Twenty-One Pilots"?

    For those who know the band, how'd you hear of them?

    As to the quoted article, streaming is where it's at and we all know how much money goes to the artist so it's no different than the old days of artists getting fucked over by the major labels, in the case of streaming ridiculously so. I'm still owed close to $.000039456 from personal streams and it's doubtful I'll ever see a $.00000000000001th of it.

    I had plans for that money.

  20. #20
    Studmuffin Scott Bails's Avatar
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    Quote Originally Posted by KerryKompost View Post

    For those who know the band, how'd you hear of them?
    Well, I mean, they're like one of the most popular bands of the last year.
    Music isn't about chops, or even about talent - it's about sound and the way that sound communicates to people. Mike Keneally

  21. #21
    Jefferson James
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    Quote Originally Posted by Scott Bails View Post
    Well, I mean, they're like one of the most popular bands of the last year.
    I got that via the list; how would I have heard of them? Have you heard of them, and if so, how'd they cross your radar?

    Maybe I have? I recently listened to a "modern alt rock" station driving back from Las Vegas and heard some cool stuff that was all new to me. I think...gasp...I heard Coldplay.

  22. #22
    Studmuffin Scott Bails's Avatar
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    They're played to death on the local alt-rock station. They've appeared on SNL. My GF's son loves them and has seen them multiple times.

    I dunno. I just pay attention, I guess.
    Music isn't about chops, or even about talent - it's about sound and the way that sound communicates to people. Mike Keneally

  23. #23
    Jefferson James
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    Quote Originally Posted by Scott Bails View Post
    They're played to death on the local alt-rock station. They've appeared on SNL. My GF's son loves them and has seen them multiple times.

    I dunno. I just pay attention, I guess.
    I don't watch TV anymore, work from home (no daily radio commute) and don't really know anyone in the age range of fans of this music so it would have to really hit me in the face to have paid attention to this band.

    I have been living in a kind of self-imposed commercial media exile for awhile now so this is confirmation I've made the right decision.

  24. #24
    Studmuffin Scott Bails's Avatar
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    Quote Originally Posted by KerryKompost View Post
    I don't watch TV anymore, work from home (no daily radio commute) and don't really know anyone in the age range of fans of this music so it would have to really hit me in the face to have paid attention to this band.

    I have been living in a kind of self-imposed commercial media exile for awhile now so this is confirmation I've made the right decision.
    Didn't realize that you had two accounts here, Jed.
    Music isn't about chops, or even about talent - it's about sound and the way that sound communicates to people. Mike Keneally

  25. #25
    Member since March 2004 mozo-pg's Avatar
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    Quote Originally Posted by NogbadTheBad View Post
    Jed, if you judged the world by what you've heard of the earth would still be flat, the sun would be rotating around it & the origin of man would be a adam & eve.


    It's a badge of honour for Jed.

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